APM Project Management Qualification (PMQ) Practice Exam

The primary focus of the business case is to document expected benefits and disbenefits. A business case serves as a foundational document that helps justify the need for a project. It outlines the rationale for undertaking the project by detailing the anticipated benefits the project will deliver, such as improved efficiency, enhanced customer satisfaction, or increased revenue. Additionally, it addresses potential disbenefits or risks, giving stakeholders a fuller understanding of what the project entails.

By focusing on the expected outcomes, the business case ensures that decision-makers can evaluate the project's alignment with organizational goals and priorities, ultimately guiding whether to proceed with the project or not. This comprehensive analysis of benefits and disbenefits is essential for securing support and funding from stakeholders, as it illustrates the potential return on investment and strategic value of the project.